Website testing is a pretty straightforward concept in which individuals who have no direct ties to a brand spend time using, accessing, and analyzing the brand’s website as a way of providing feedback on the functionality and appeal of the site.
Website testing is invaluable in today’s marketplace, where websites play an integral role in both small and large brands’ ability to reach, engage, and convert online customers. It’s not enough to have a website – the website needs to be optimized in a manner that fosters positive brand associations and ultimately drives profitable conversions.
When you look at the amount of time and money brands invest in web design and development, it becomes clear why they take testing so seriously. While every situation is different, here some average costs for developing a custom website according to digital.com
- Small business website: $2,000 to $8,000
- Medium-sized business website: $10,000 to $25,000
- Ecommerce website: $5,000 to $40,000
- Large business website: $25,000 to $40,000
And those are just the costs to get up and running. When you throw in additional expenses—including domain name, SSL certificate website hosting, content management system, ongoing web design, marketing, and optimization—the ongoing costs can be thousands of dollars per month.
If a business is going to invest in a website, they want to make sure it works. They have multiple methods for determining how well a site works, but nothing beats the raw, unfiltered nature of user testing.
How Much You Can Make?
Let’s be clear about one thing, you aren’t going to get rich testing websites—at least in this capacity. For the overwhelming majority of people, website testing isn’t designed to be your full-time job and won’t replace your entire income. It can, however, supplement your income and give you a little extra spending money for the weekend, that next vacation, or a big purchase without draining all your savings.
Generally speaking, most website testing companies are going to pay you $10 per website that you test. Occasionally you’ll get $15 to $25, but these are rare exceptions and are typically only offered to those with experience. A website testing session typically lasts for 15 to 30 minutes, though there are a few that can be completed in about 10 minutes.
WhatUsersDo
WhatUserDo is unique in that the company pays you to test websites before they go live. It means you get a chance to be one of the first people to use a website and provide meaningful feedback that'll go into the company's pre-launch planning.
Perhaps the best part about WhatUsersDo is that it’s easy to get started, and there are tons of opportunities. The challenging part is that they have a detailed screening process, which means you’ll only qualify for a fraction of the testing opportunities for which you apply. If you do get accepted, the testing experience is straightforward, and payouts come via PayPal on the 25th of each month.
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